WorldTour team star features in latest ad campaign from Quorn "Can you guess which Team Sky cyclist cooks a smashing stir-fry?"
That’s the question posed by meat-substitute firm Quorn in its latest ad campaign.
Other spots featuring Great Britain women’s hockey captain, Kate Richardson-Walsh , plus world champion swimmer Adam Peaty.
Watch the video below to find out which is featured in the spot … though the image is a bit of a giveaway … Quorn has previously featured multiple world and Olympic champion athlete Mo Farah – a household name – in its advertising.
But it seems a little curious to us that the ad here, which has as its protagonist one of the less well known London 2012 champions, describes him as national road race champion rather than mentioning that Olympic gold medal, which would surely resonate more with a non-cycling audience?
quorn cooking cycling nutrition Food Simon MacMichael Born in Scotland, Simon moved to London aged seven and now lives in the Oxfordshire Cotswolds with his miniature schnauzer, Elodie. He fell in love with cycling one Saturday morning in 1994 while living in Italy when Milan-San Remo went past his front door. A daily cycle […]